Your Brand in 12 Seconds

WalterAkana's picture

I’m a personal branding strategist who notices strong personal brands. Twitter has many great examples; yet, @christinelu is someone whose personal brand caught my attention almost immediately. I enjoyed her mix of both business and fun tweets, and I recognized her strong presence as Chairman and co-founder of “The China Business Network,” and creator and host of “The China Business Show.” Yet, when she started posting short videos at 12seconds.tv, I knew she was someone I wanted to write about. So, I asked for her permission, and then wrote a blog post featuring Christine as someone who clearly exuded her brand in everything she does, challenging my readers take her example and go beyond words to live and exude their brands!

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